The hand-made world

Institutional Video

Director: Paolo Conti

Techniques: Stop-Motion, Cut out and Pixilation

Released: 2014

Client: Döhler Textil

Runtime: 2’20”

Agency:  D/Araujo – www.daraujo.com

Production:  Animaking Studios


The “Hand-made World” is a project for the Döhler Textile that involved more than 500 embroiderers from all over Brazil. These Brazilian hands embroidered and gave life to a more playful and human world. The result of two years of work are the special embroideries that make up each frame of the video.

The World in numbers

10 million points
1,267 embroidery
144 colors
587 embroiderers
700 days of production
20 states
167 cities